Quote from Arthur Meighen on 15. November 2025, 9:24

Buying a custom Moroccan rug involves selecting an authentic, high-quality, and ethically made product that fits your specific design needs. Key steps include researching various tribal styles, verifying material authenticity, and working with a reputable dealer.

Planning and Design

• Measure your space: Have precise dimensions ready, keeping in mind that traditional Custom Moroccan Rugs often come in metric sizes that may not align with standard Western rug dimensions.
• Explore styles: Familiarize yourself with different tribal styles, as each has a unique look:
  • Beni Ourain: Known for neutral (cream/ivory) backgrounds and simple brown or black geometric patterns, often with a thick, plush pile.
  • Azilal: Characterized by vibrant, colorful, and often asymmetrical abstract or geometric designs on a light background.
  • Boucherouite: "Rag rugs" made from recycled textiles, known for their eclectic colors and abstract designs.
  • Kilim/Hanbel: Flat-woven rugs (pileless) with intricate geometric patterns, ideal for high-traffic areas.
• Set a budget: Moroccan rugs vary widely in price based on age, size, material, and intricacy. Set a clear budget beforehand to guide your choices and negotiations.

Ensuring Quality and Authenticity

• Prioritize natural materials: Authentic Moroccan rugs are typically made from 100% natural sheep's wool. Avoid anything that feels synthetic or plastic-like.
• Perform a material test: A simple way to check the material is the "burn test" on a loose thread: real wool will smell like burning hair and extinguish itself, while synthetics will ignite and melt.
• Inspect craftsmanship: Handwoven rugs will have slight irregularities or asymmetries in the pattern, which is a sign of authenticity and human touch. Look at the back of the rug; the design should be visible and consistent with the front pattern.
• Check the dyes: Natural dyes create subtle, varied hues (known as abrash), while chemical dyes tend to be very uniform and "hot" in color.
• Look for knot density: A denser knot count often indicates higher quality and durability, though traditional Berber rugs may have a looser knot density than other oriental rugs.

The Purchase Process

• Shop with a reputable dealer: Look for sellers who specialize in Moroccan rugs and have a history of providing high-quality, authentic products. Online reviews or personal recommendations can be helpful.
• Ask detailed questions: A trustworthy seller should be able to provide information on the rug's origin, materials, and the specific tribe or artisan who made it.
• Bargaining (if buying in Morocco): Bargaining is a cultural norm in Moroccan souks. Start by offering a significantly lower price (sometimes as much as two-thirds off the initial price) and negotiate respectfully. Be prepared to walk away if the price doesn't feel right.
• Clarify shipping and returns: Ensure that shipping costs are included in the final price if buying internationally. Confirm the seller's return or exchange policy in case the rug doesn't work in your home.
• Obtain documentation: For vintage or high-end rugs, ask for a certificate of authenticity.