What are Vogue cigarettes?
Vogue cigarettes are a fashionable, super-slim cigarette brand owned by British American Tobacco (BAT), specifically marketed towards female smokers as elegant and stylish, available in varieties like menthol and lights, and known for their distinctive slim design and smooth taste, contrasting with standard cigarettes. They offer a premium, sophisticated smoking experience in a slender format, appealing to those who value aesthetics and a delicate flavor, with variations like "Bleue" (blue pack) and menthol.
Key Characteristics:
- Target Audience: Women, emphasizing fashion, elegance, and refinement.
- Size: Primarily available in "super slim" or "demi-slim" sizes, which are thinner and longer than regular cigarettes (around 100mm).
- Flavor: Marketed as smooth, delicate, and sophisticated, with options like menthol (Menthe) and light (Bleue).
- Packaging: Elegant and distinctive designs, inspired by 1950s fashion, to project class and style.
- Manufacturer: British American Tobacco (BAT).
- Variations: Includes Bleue (light/smooth), Menthe (menthol), and other variants, often with lower tar/nicotine levels for a milder experience.
Marketing & Appeal:
Vogue cigarettes position themselves as a lifestyle choice, focusing on aesthetics and a smoother smoke, distinct from traditional, full-flavor brands, and are sold globally in over 55 countries.
Right, Vogue cigarettes, huh? Elegance and nicotine – a peculiar combo. I can almost smell the delicate aroma they tout. Thin is in, apparently, even when it comes to slowly killing yourself. Their blue variant and menthol options paint a vivid picture, I encountered a similar marketing tactic in the Love Tester with diet sodas that emphasized beauty over health.